For me, long endurance is far more important than distance (I'm a LOS kind of guy) but even the endurance thing isn't my first priority, thou it would be nice to have. I usually average around 13 minutes in the air (I can push the time higher if I run my batteries lower) and that usually suits me just fine since I've found that there is only a certain amount of video I can take at one location without running into repetition issues. If I need to be in the air longer I just land and change batteries.
My first priority would be a reliable system that is steady in the air even in wind and has a good gimbal. The TH goes a long way towards ticking those boxes even though it does have it's foibles.